Here’s why every business should have a marketing manifesto for 2025 You know how every election season, all the political parties release a government manifesto that says: “This is what we want to achieve, and here’s how we’re going to do it”? Well, that’s what you...
Why Choose You | How to Master Your Unique Value Proposition The inspiration for today’s blog came from a conversation I had with a prospect over Christmas about Codebreak’s unique value proposition. It was an interesting opportunity from a business based in Sweden. ...
Advice Not to Fall on Deaf Ears | 5 Tough Lessons I Learned in 2024 The inspiration for today’s blog is a note I have on my phone called “Advice Not to Fall on Deaf Ears,” which I’m pretty sure I stole from James Smith. It reminds me that every experience...
Why Networking with Intention is a total Game-Changer If you’re a business owner, chances are that you’ve had to go to a fair few networking meetings in your time. Maybe you’ve loved it, maybe you’ve hated every second of it. It’s a bit of a marmite situation, but...
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